X7 Events created 3 extraordinary sceneries for Michelob ULTRA Organic Seltzer in partnership with the inauguration of the invitational “Hype Golf” Event in the Miami Beach Golf Club for top celebrities, golfers, & Influencers. Unique beach bar was installed at the sand trap in the center of the golf course at hole 13 to create a moving experience.

​

We were able to encourage attendees to take part in a challenge shooting towards the water that included biodegradable balls, content creation opportunities, points and a 5k prize for the winner’s charity of choice.